e-Bay Case Study For e-Business

Case Study : eBay thrives in the global marketplace eBay managed to delineate kale per share of $0.52 and $2.50 billion in revenue for Q4 2010.  (An pregnant occurrence: that second figures up louvre per centum on a year-over-year basis, or ten percent excluding Skype) PayPal, tradition exclusively(prenominal)y one of eBays best-performing divisions, did quite well on its own, too.  eBay indicated that PayPal undefiled the fourth quarter with 94.4 jillion active accounts, and that its sightedness the return climb by about one million per month. * increase use of mobile Ecommerce. The eBay mobile app for iPhone was downloaded seven million quantify by January 2010. Consumers are shopping to a greater utmost and more via their mobile phones with more than $600 million worth of gross sales transacted by dint of mobile applications in 2009. * eBays Growth strategy. According to the unsweet register Our growth strategy is focused on reinvesting in our cust omers by improving the buyer experience and seller political economy by enhancing our harvestings and services, improving trust and safety and customer support, extending our product sallyings into in the buff stages, categories and geographies, and implementing innovative pricing and buyer retention strategies.

Over the seam of 2009, we continued to make meaningful changes that were intentional to improve the drug user experience on all of our sites, including changes to pricing and shipping policies. In 2009, we also made significant steps to create a faster and more streamline seek experience with a greater focus on relevance when sorting look to results. Pricing changes redu ced the direct cost of listing meliorate p! rice items on eBay so that fees are now base more on the in(predicate) sale of items, for both littler and larger sellers. We encourage sellers to offer free or tinny shipping to our buyers by promoting their listings done our Best Match search algorithm. * Fixed-price listing format now a surprisingly high 53% of all transactions. * eBay has introduced video...If you want to get a full essay, order it on our website: OrderEssay.net

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